An editorial, image-led website designed for a London wedding photographer, combining documentary storytelling with a refined fashion-inspired visual direction.
The Challenge
The website needed to communicate ET Photography's distinctive approach to wedding photography from the very first impression. The goal was to create an experience that felt editorial and premium while keeping the photography, personality and authentic moments at the center of the journey.
The Solution
I designed a clean, image-focused website that lets the photography lead the experience. Strong typography, generous whitespace and carefully structured sections create an editorial feel, while clear navigation and enquiry points make it easy for couples to explore the work, understand the photography style and get in touch. The design balances the emotional character of documentary photography with the polished feel of an editorial brand, creating a website that feels personal, sophisticated and visually memorable.